Phable

2021

A heartwarming hero art for a photo print company incorporating AR technology, drawing inspiration from the enchanting aesthetics of Studio Ghibli animations. The artwork aims to create a cozy and welcoming world for customers.

Regrettably, the client couldn't proceed with the product launch. Nonetheless, you can still explore it through the staging link.

view staging
credits
  • agency Psychoactive Studios
  • Producer Maria Rose Wen
  • Hero art Kunyang Ji
  • designer Kunyang Ji
  • developer Laird Kruger, Kunyang Ji
  • Animator Callum Mudgway
Phable art
reference
Phable art
CONCEPT
Phable art
iteration
Phable art